Archer's 🏹  Line

Archer's 🏹 Line

The Joy of Surprise

Rob Archer's avatar
Rob Archer
Oct 22, 2012
∙ Paid

In January of 2012, as GoRadio was gearing up for the launch of our first set of stream stations, I had some thoughts I shared with the team in the following memo (with only slight rewrites to keep it relevant):

The biggest digital music device ever was the iPod, and the most popular feature on it was the shuffle setting.

That’s because people want to be …

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